The 3L Mantra to live by!

Let’s just get this out of the way. Yes, I am still a hardcore TED groupie. Okay, I did not spend all of last year crossing the days off the calendar but did engage with tremendous foreplay - the communication process building up to next week’s TEDx Amsterdam event. Creating the profiles of this years’ speakers to release to the press flirted with my senses, compelling me to look them up on Wikipedia, YouTube and other digital platforms, consuming them voraciously in their presentation style and novelty of their ideas. Almost started to stalk some of them on Twitter but my saner part was kind enough to remind me that I really don’t have much in common with Computer-mediated Epistemology or Musical Cognition in the long run. Ah but that is why this event, a gathering of artists, designers, scientists, architects, technologists, and activists is so unusual and addictive – the adrenaline rush of immersing into unknown territories and specialties with just one common thread –ideas worth...