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New Publication out on Digital Leisure and Slums of Urban India

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Nimmi Rangaswamy from Xerox Research Labs in India and I have been working for some years now on this theme and topic of digital leisure in the global South. We have been arguing for a shift in perspective on internet behavior of emerging market consumers, particularly those who are marginalized socio-economically. Instead of looking at their behavior through a mainly utilitarian lens, we argue that even (or arguably especially) the poor engage with new technologies for more social, playful and entertainment ends. 
Here is our paper published by the International Journal of Cultural Studies that substantiates this argument with fieldwork data in urban slums of India, validating our call for a new approach in examining digital practices among these 'newbie' consumers of the global south. 
The abstract for this paper is as follows:  The wild and the everyday point at once to twinned aspects of life and, in this article, to a technological imaginary drawing upon the use of the mobil…