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Battling Uncertainty: Old and New Experts in the Market for Visual Arts

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Sotheby's Art Institute and University of Cambridge Judge Business School organized a very stimulating workshop with a lecture series on the new risks in the art market from multiple perspectives including economists, business folk, art dealers, auctioneers, and media experts: Exploring Risk and Uncertainty: Metaphors from the Art Market Questions about the role of information in valuation, the new sources of knowledge and the management of these sources for assessment, the place of originality of the art in contemporary valuation and more were tackled and discussed. Filip Vermeylen and I presented on specifically intermediaries, from the past to the digital present and the implications new media has in this age old gate-keeping space when it comes to making decisions and evaluations on art value. Battling Uncertainty: Old and New Experts in the Market for Visual Arts Our paper explores the position and purpose of experts in the art world over time. It has been long understood t…